WELCOME HFA ATTENDEES!
Special HFA Offer: Get 50% off SmartAI for LIFE with code HFA50FOREVER
SmartAI by SmartOWL helps gyms capture more leads, respond instantly to every inquiry, and turn first-time guests into loyal members. All while giving your team time back to focus on delivering a great in-club experience.
SmartAI agents are your 24/7 digital staff, instantly answering your phones, responding to texts and social direct messages, and tag in a team member when needed, so you can focus on running your business.
SmartAI gathers information, guides conversations, and helps move prospects toward membership automatically.


Jonas Fitness
Zenoti
Paramount Acceptance
Health Club Systems
Mindbody
GymSales / Ignite
Keepme
EngagePro
Hubspot
Salesforce
...and 8,000+ apps through Zapier!
5,741 captured leads at an average lifetime value of $500 per member equals Millions in recovered revenue that would have gone to voicemail.


"SmartOWL has completely transformed the way we run our fitness centers. The AI phone and text features are amazing, our members actually enjoy using them and it saves our staff hours every week. Even with multiple locations and staff turnover, SmartOWL is simple to train on, easy to use, and the service is outstanding."
Rodney Morris
Owner of Franklin, Clayton, and Murphy Health & Fitness


"Partnering with SmartOWL and Smart People Marketing has been one of the best decisions we’ve made at Razor Sharp Fitness. From day one, their team took the time to truly understand who we are — our history, our members, and what makes our community special. They’ve helped us tell our story in a way that feels authentic and powerful, and the response from our members has been incredible.
Beyond creative strategy, their CRM and marketing systems have completely transformed how we connect with our members.
We’re grateful for their partnership and proud to have SmartOWL and Smart People Marketing as part of the Razor Sharp Fitness family."
Jacob and Kathryn Thomas
Owners of Razor Sharp Fitness
Your AI Workforce
SmartAI gives your gym a 24/7 AI workforce for the cost of a single part-time employee shift.
Instead of hiring additional front desk staff, SmartAI handles calls, texts, and follow-ups automatically.
AI Voice Agent
Multilingual (seamlessly switch between 12+ languages)
Answers calls
Books appointments
Gathers intel
Conversation AI
AI Generated SMS
Live Web Chat
Social Media Direct Messages (Facebook, Instagram, TikTok)
Lead Scoring & AI-Driven Follow-Ups
Custom Built Knowledge Base (Website, FAQ, and doc learning)
Custom call flows
Live Transfers
Lead capture
Overnight Follow Up
Custom Reporting
Call Summaries
Transcripts + Recordings
Recordings
Notification Routing to Sales/Front Desk
Ongoing AI Training & Refinement
SmartOWL AI Customization Onboarding + Support
SPECIAL HFA OFFER: $1,000
$500 per month
month-to-month | no setup fees
Customized Solutions
SmartAI provides flexible options designed to support multi-location gyms and franchise groups. Whether you want centralized communication or location-specific agents, SmartAI adapts to the way your business runs.
Smart AI + Core
SmartOWL Core is a fully customizable CRM designed for fitness businesses.
Includes everything in SmartAI, plus a complete CRM platform to manage leads, members, and communication.
$1,497 per month
month-to-month | no setup fees
SmartAI runs on a simple and afforable usage-based credit system. For example:
$10
in SmartAI Credits Can Power:
385 AI-generated SMS messages
OR
60 minutes of AI voice calls
Your AI workforce can manage hundreds or even thousands of conversations each month.

SmartAI is built specifically for the way gyms operate.
Voice + Conversational AI: SmartAI answers calls, texts, website chats, and social media messages automatically.
AI Call Capture: Every call is recorded and transcribed so you always know what prospects and members are asking.
Smart Follow-Ups: AI-driven workflows ensure every lead receives consistent follow-up.
Custom Call Flows: Agents can transfer calls, collect information, or route requests to the correct team member.
AI-Powered Conversations: SmartAI can gather lead details, answer questions, and guide prospects toward booking a visit.
Every business starts somewhere. Our pricing grows with you.
Enterprise plans available for multi-location groups.
Let SmartAI be your AI workforce for under $40 a day!
Working 24/7, our agents are consistent, concise, never makes mistakes... oh, and never misses a lead!
Meet the specialized agents behind your SmartAI workforce.
Each agent is designed to handle a different part of your gym’s communication flow, from answering front desk questions to following up with leads and guiding prospects toward membership.
Every SmartAI agent has a specific role in your customer journey, helping ensure conversations are handled quickly, consistently, and professionally.
Select an agent below to listen to real sample call recordings and hear how SmartAI works in action.

Answers calls, texts, and website chat, responds to common questions, and books tours.

Follows up with new leads, nurtures prospects, and converts inquiries into memberships.

Handles cancellation requests, offers alternatives, and helps retain members.
Your AI team does not stop here.
With SmartAI, you can create unlimited agents, each designed to handle a specific task such as lead follow-up, cancellations, reactivations, and more.
Build the exact AI workforce your gym needs.

Smarter Tools.
Stronger Connections.
SmartOWL instantly responds to calls, texts, and social chats, so you can focus on running your business while it informs, gathers info and coordinates conversions.
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